Ad Operations Manager - Europe
Company
adMarketplace
Location
Remote
Type
Full Time
Job Description
Who We Are
At adMarketplace, our mission is to deliver the most engaging consumer search experiences while empowering advertisers to measure media performance accurately. Today, millions of people worldwide engage with our exclusive, transparent media placements across the internet's leading browsers, shopping apps, and review sites.
Our award-winning culture is built around five core values (known as our 5C's): Curiosity, Collaboration, Creative Conflict, Commitment, and Competitiveness. With these guiding values, adMarketplace seeks to empower our team to reach their full potential through continued learning, and the opportunity to do their best work.
About adMarketplace
adMarketplace is one of the world's foremost marketplaces for search advertising. Our positioning is 'Search Advertising Reimagined'. Our exclusive media placements reach users during valuable and diverse moments of intent. We connect consumers directly with brands, skipping unnecessary SERP competition, to provide a more seamless and relevant search experience for the consumer.
The Role
This role offers the opportunity to be the first operations resource on the ground in Europe. Ad Ops is a lynchpin to supporting our business growth. Until now the adMarketplace NY based team has been responsible for ensuring our European campaigns are successfully delivered and tracked for accurate reporting and measurement across our advertisers and publishers. With strong growth in Europe we are now looking for a candidate who can work independently and lead on European client onboarding leading to long-term campaign success. This role goes beyond the average ad operations role, the successful candidate will manage the full funnel from tracking, creating data pipelines, troubleshooting and consultative engineering.
What You'll Do
As the Ad Ops, Manager, you will drive one of the company's key investment areas, solidifying and expanding our measurement capabilities which enable us to optimize client media performance.
- Play an integral role within client onboarding, with primary responsibility of reviewing client media tracking configuration, addressing issues, and setting up client reporting.
- Lead efforts to arrive at accurate tracking and operational trafficking of adMarketplace media, and as needed, architect an alternative solution path in collaboration with clients, their partners, and internal team members.
- Guide setting up automated reporting, reviewing results for quality assurance. As needed, lead relevant troubleshooting efforts to address tracking and reporting issues.
- Provide troubleshooting support to clients via adMarketplace account teams when unexpected ad ops, tracking, and reporting issues may arise.
- Maintain knowledge on tracking and reporting best practices and ad tech data industry dynamics to offer clients and adMarketplace account teams.
- Maintain and create operational workflows and processes to improve ad ops, data management, and reporting efficiency.
- Support data analytics requests from client related to tracking and attribution of media campaigns
Who you are:
- Digital media analytics professional with client-facing experience at digital media agency, in-house team, digital media platform, or ad tech company.
- Ideally experience from a Search background with confidence with platforms to include but not limited to Skai, GA4, SA360, Adobe
- Possess a bias-to-action, "can-do" attitude, and willingness to proactively solve issues and see projects through to completion.
- Growth-oriented individual who is curious and hungry to learn more, can mentor and train more junior team members, and is willing to get their own hands dirty.
- Strong project management skills handling various workstreams across multiple accounts with the support of various internal cross-functional teams.
Qualifications and Skills:
- Must have authorization to live and work in the UK and be able to travel to the US without sponsorship
- 4+ years of experience in performance media (paid search, social), ad ops / trafficking, or other ad tech roles.
- Good experience and confidence with
- Site Analytics platforms, e.g. Google Analytics, Adobe Analytics, etc.
- SEM platforms and tracking tools, e.g. SA360, SKAI, etc.
- Excellent media tracking, data, and reporting diagnostic and problem-solving; ability to identify root causes and draw up recommended solutions.
- Hands-on knowledge of SQL to pull data in support of data onboarding and ad hoc analyses
- Firm understanding of the ad tech landscape, and ability to set up and review digital media tracking via tagging, such as UTM parameters.
- Solutioneer-level knowledge of digital media tracking standards and technologies:
- Container tag solutions, such as Google Tag Manager, Bright Tag, Tealium, etc.
- Mobile platforms and tracking tools, e.g. Adjust, Appsflyer, Branch, Kochava, etc.
Join Us
AMP is currently experiencing triple digit growth, and it's never been a better time to join our team!
At adMarketplace, we play to win, but we learn from our setbacks. Our commitment to a collaborative environment means no one succeeds alone, and no one fails alone either.
No Third Party Recruiters. We do not accept unsolicited agency resumes and we are not responsible for any fees related to unsolicited resumes.
Date Posted
08/15/2024
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