Associate Manager, Digital Product Marketing QQQ

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Job Description

Your Role:

We are seeking an Associate Digital Product Marketing to join our award-winning Digital Experience Team which consists of Product Managers, UX/UI Designers, and Creative Developers/ Web Producers. This role will be aligned to supporting our Invesco QQQ ETF, the official ETF of the NCAA® and report to the Senior Manager, Digital Product Marketing Manager overseeing the Invesco QQQ Digital Experiences.

The ideal candidate will strategize and execute plans to build products and features that focus on encouraging client awareness, engagement and acquisition and ultimately driving revenue for Invesco QQQ. S/he will be an expert in analyzing customer insights to deliver a useful and personalized client experience resulting in increased consideration, engagement, usage, dedication and advocacy of our brands across all client segments. We are looking for a hands-on, highly engaged, proactive individual to work across departments and the capability to deliver groundbreaking digital products that have a direct positive impact on the bottom line.

The Team:

Why Invesco QQQ? Invesco QQQ is one of the most exciting and innovative ETF products on the market with a lot of marketing funding behind it. The team, marketing programs and digital experiences are sophisticated and on the cutting edge of the industry. If you think you have the profile to help us. We’d love to hear from you.

You will be responsible for:

• Serve as a point of contact and subject matter expert for all things digital aligned to QQQ including our NCAA campaign digital experiences that take place 2x a year for collegiate fall sports and the March Madness tournament

• Brainstorm, develop and implement ideas end-to-end across the digital ecosystem

• Liase with vendor partners for execution across project deliverables ensuring high quality, attention to detail and on-time delivery 

• Partner with cross functional teams across Marketing to ensure end-to-end experiences including digital are implemented and optimized

• Be an expert in analyzing data and voice of the customer feedback to and turn insights into future marketing and optimization strategies including A/B and multi-variate testing

• Conduct market and competitor research to find answers about industry requirements, habits and trends

• Collaborate with product managers/owners for new capabilities and enhancements to the platform 

• Partner with our web production team for involvement in end-to-end process of creating new and updating existing web page content

The experience you bring:

• BA or BS degree is required

• 2+ years of experience working in a digital experience, digital marketing or related role; product management or product design experience preferred

• Stellar design instincts, knowledgeable of new digital product trends

• Strong analytics skills and familiarity with project management tools

• Understanding of Agile methodology; experience working in an Agile environment a plus

• Strong proficiency in product/project management tools.

• Experience with being an advocate for our customers & synthesizing feedback into priorities.

• Knowledge and experience in Financial Services, Fin-Tech, or acquisition marketing preferred

• Experience with site optimization (i.e., A/B testing, Multivariate testing) and personalization preferred

• Outcome driven with a collaborative win together attitude and familiarity working with remote teams and external partners/vendors/agencies

• Enthusiastic self-starter that thrives in a fast-paced environment 

• Ability to synthesize user feedback and data to make data driven decisions

• Superb organizational and time management skills

• Ability to work with cross-functional teams

• Demonstrated ability to be highly creative and innovative

• Proactive and able to work independently or in a team setting

• Excellent communication skills, partner relationship skills, and team leadership skills

The total compensation offered for this position, which includes salary and incentive pay, will vary based on skills, experience and location. The salary range for this position in New York City is $90,000 to $110,000 annually.

Full Time / Part Time

Full time

Worker Type

Employee

Job Exempt (Yes / No)

YesWorkplace Model

At Invesco, our workplace model supports our culture and meets the needs of our clients while providing flexibility our employees value. As a full-time employee, compliance with the workplace policy means working with your direct manager to create a schedule where you will work in your designated office at least three days a week, with two days working outside an Invesco office. 

The above information on this description has been designed to indicate the general nature and level of work performed by employees within this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The job holder may be required to perform other duties as deemed appropriate by their manager from time to time.

Invesco's culture of inclusivity and its commitment to diversity in the workplace are demonstrated through our people practices. We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, sex, gender, gender identity, sexual orientation, marital status, national origin, citizenship status, disability, age, or veteran status. Our equal opportunity employment efforts comply with all applicable U.S. state and federal laws governing non-discrimination in employment.