Copywriter (6mo contract)

OpenTable Baltimore, MD

Company

OpenTable

Location

Baltimore, MD

Type

Full Time

Job Description

With millions of diners, tens of thousands of restaurants, and 23+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a unique insight into the world of hospitality. We champion restaurants, bars, wineries, and other venues around the world, helping them attract guests, manage capacity, improve operations and maximize revenue.

Every employee at OpenTable has a tangible impact on what we do and how we do it. You’ll also be part of a global network that includes OpenTable and KAYAK's portfolio of travel brands including Swoodoo, checkfelix, momondo, Cheapflights, Mundi and HotelsCombined.

Hospitality is all about taking care of others, and it defines our culture. You’ll work in a welcoming and inclusive environment, and get the benefits, flexibility, and support you need to succeed.

We are seeking an experienced B2B Copywriter to join our growing B2B marketing team. This role requires a passion for crafting compelling content specifically tailored for B2B audiences. You will collaborate closely with marketers and designers to create engaging copy and content that resonates with our target audience, drives conversions, and boosts brand awareness. If you have a proven track record of delivering high-quality content for B2B audiences and SaaS products, we want to hear from you!


In this role, you will:

  • Develop clear and persuasive copy for various marketing materials, including websites, landing pages, email campaigns, case studies, blog posts, social and paid ads, and sales collateral.

  • Create, edit and proofread copy and content to ensure accuracy, clarity, grammar, and adherence to brand guidelines.

  • Collaborate with cross-functional teams to understand product features, benefits, and unique selling points, and translate them into compelling messaging that resonates with B2B audiences.

  • Ensure consistency in brand voice, tone, and messaging across all channels and touchpoints.

  • Optimize copy for SEO to improve organic visibility and drive traffic to our digital properties.


Please apply if:

  • Bachelor's degree in Marketing, Communications, Journalism, or related field.

  • 5+ years of experience in B2B copywriting, preferably in the SaaS industry.

  • Proven track record of creating high-quality content that drives engagement, conversions, and brand loyalty.

  • Strong understanding of B2B marketing principles and buyer personas.

  • Excellent written and verbal communication skills, with a keen eye for detail.

  • Ability to effectively collaborate with cross-functional teams and manage multiple projects simultaneously.

  • Ability to prioritize among competing priorities and set expectations across teams.

  • Portfolio showcasing a diverse range of B2B SaaS-focused copywriting samples.

  • Experience working in a fast-paced, deadline-driven environment.

  • Experience with or in restaurants is a plus.


There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. The range for this remote Canada based role is $31.00 - 33.65 CAD/hr.


Diversity, Equity, and Inclusion

OpenTable aspires to be a workplace that reflects the diverse communities we serve and a culture that is inclusive and welcoming. Hiring people with different backgrounds, experiences, perspectives, and ideas is critical to innovation and to how we deliver great experiences for our users and our partners. Representation matters.

We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform job responsibilities, and to receive other benefits and privileges of employment. Please contact us to request accommodation.


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Date Posted

08/25/2024

Views

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