Demand Generation Specialist

Schneider Electric, a Leader in Energy Management and Automation is looking for a marketing professional who will be responsible to define, implement and animate all demand generation engines including Lead program, creating and animating campaigns in line with the marketing roadmap as well as leading the install base knowledge enrichment. As a key member of the Marketing team you will directly influence and support the Strategic Marketing needs of the business in revenue teams.

The individual will partner closely with our Sales and Operational teams to help define and implement strategies while identifying and executing tactics to increase opportunity generation into revenue. Successful initiatives will be judged by tangible, clearly measurable metrics, focused on the stated business objectives for our Services business in Canada and globally.

Position Responsibilities:

As Demand Generation Specialist, your key responsibilities will be as follows:

• Manage and animate the Lead generation program expending the reach and acceleration conversion to revenue
• Drive the install base tracking roadmap in close collaboration with data management teams and regional IB Leader
• Leverage IB intelligence and generate business through sales campaigns and any other relevant initiative
• Enable customer access to personalized portals through MySchneider platform
• Create and provide tools and training to program internal customers to increase adoption
• Monitor closely the performance of programs in scope and animate sales teams with sales leaders and team in cadence meetings
• Manage end to end demand generation and ensure proper opp development in campaign and recurring pipeline streams
• Develop strong knowledge of Services strategy (Go to Market, Customer coverage, key customer & segment needs, Market trends, business opportunities and threats)
• Understand local processes and tools and influence improvement to enable more growth

Skills and Qualifications required:

• Bachelor's degree and 3+ years' experience, with a track record of delivering in previous marketing roles
• Strong experience with marketing launches, sales enablement in B2B environment.
• Demonstrated ability to drive Go-To-Market strategies, synthesize complex topics, create compelling value propositions and sales tools. Writing and presentation samples must be provided.
• Proficient in Microsoft Office (Word, Excel, PowerPoint, Publisher). Advanced PowerPoint skills preferred. Advanced in analytics and Tableau.
• Excellent verbal, written and presentation skills
• Strong project management skills
• Preferred Location: Toronto, Montreal
• Personal qualities such as: self-driven, autonomous, influential, perseverant, reliable, direct, curious and creative

Schneider offers:

• Great Benefits: Competitive package, Group pension match, Healthcare plan, paid family leave, well-being programs, holidays & paid time off, recharge breaks, employee share ownership plan and more.
• Inclusive Environment: diversity is an integral part of our history, culture, and identity. Schneider Electric builds a culture of respect where everyone feels safe to be their authentic selves .
• Career Development: We empower our people to grow and learn every day, developing new skills and building careers for today and tomorrow (mentoring, coaching, training, tuition reimbursement
• Accelerate your Career in Sustainability: Sustainability has, in recent years, shifted from the margins to the center of the corporate agenda.

Let us learn about you! Apply today.

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values - Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork - starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric - apply today!

36 billion global revenue
+13% organic growth
150 000+ employees in 100+ countries
#1 on the Global 100 World's most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. This extends to our Candidates and is embedded in our Hiring Practices.

You can find out more about our commitment to Diversity, Equity and Inclusion here and our DEI Policy here

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.