Digital Marketing Associate

This is an opportunity to join a fast-paced, rapidly growing company and work in a dynamic performance marketing team. Reporting to our Sr. Director of Growth Marketing, the ideal candidate will work closely with marketing, analytic and agency partners to drive efficient growth across a variety of digital channels. 

In this role, you will: 

• Support daily account responsibilities in key lower funnel digital channels
  (ex. PPC, App Store, Paid Social)
• Work with agencies to coordinate internal and external resources for upper funnel channels (ex. Programmatic media, Connected TV, YouTube)
• Participate in targeting, creative and copy optimization
• Work within a variety of digital ad platforms, GA and other tools
• Build landing pages, and support testing
• Purchase banner advertising to support Partner & Affiliate marketing
• Work with analytics to support weekly and monthly reporting for all major metrics, goals tracking, and revenue tracking
• Work with Marketing teams, Analytics and Finance to support invoice and budget management for a variety of digital ad platforms

Key Position Requirements:

• 2+ years of experience working with popular digital ad platforms (Ex. Google, Bing, App Stores, Meta, Reddit, Twitter)
• Experience with Google Analytics as well as internal reporting tools
• Experience with Instapage, Unbounce or other landing page tools
• Ability to work independently while interacting with multiple business teams and stakeholders
• Proficiency in MS Excel, PowerPoint, and Word
• BS/BA degree preferred

Not Required, But Nice to Have: 

• Experience in financial services, Fintech or other service-based acquisition is a plus, but is not required