Digital Marketing Specialist
Company
Live Nation Entertainment
Location
Nashville, TN
Type
Full Time
Job Description
Job Summary:
WHO ARE WE?
Live Nation Entertainment is the world's leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 550 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
THE BUSINESS
The Core Entertainment, a subsidiary of Live Nation Entertainment, is a full-service talent management company that focuses on investment and management in music, sports, film, television, and technology.
THE ROLE
We are seeking a highly motivated and skilled Digital Marketing Specialist to join our team. In this role, you will be responsible for overseeing a list of client stores and managing digital marketing campaigns across multiple platforms. You may also work with a third-party agency to ensure that marketing efforts are aligned with client goals and objectives.
WHAT THIS ROLE WILL DO
- Develop and implement digital marketing strategies for client stores, including paid marketing campaigns, social media marketing, email marketing, and other digital marketing channels;
- Collaborate with a third-party agency to ensure marketing and advertising efforts are aligned with client goals and objectives;
- Analyze campaign data to evaluate performance, identify opportunities for improvement, and recommend changes to optimize campaign performance;
- Provide regular performance reports to clients and make recommendations for improvements;
- Manage client relationships and act as the main point of contact for all digital marketing-related questions and concerns;
- Stay up-to-date with the latest digital marketing trends and best practices, and continuously explore new opportunities for client growth and success;
WHAT THIS PERSON WILL BRING
- Bachelor's degree in Marketing, Communications, or a related field;
- 3+ years of experience in digital marketing, with a focus on paid marketing campaigns and ad platforms;
- Knowledge of Google Ads, Facebook Ads, and other ad platforms;
- Strong analytical skills and experience analyzing campaign data to identify opportunities for improvement;
- Strong eCommerce background - Shopify preferred;
- Excellent communication and interpersonal skills;
- Ability to manage multiple projects and priorities in a fast-paced environment;
- Knowledge of SEO and content marketing is a plus;
If you are a highly motivated individual with a passion for digital marketing and a proven track record of success, we encourage you to apply for this exciting opportunity.
Live Nation's policy regarding vaccinations and masking related to a pandemic or other infectious disease control measures, acts of God, health and safety mandates and/or restrictions imposed by applicable local, state or federal governments has evolved over time. Currently, we strongly encourage employees to be fully vaccinated from such infectious diseases for which vaccinations are available. You are expected to follow Live Nation's health and safety protocols and policies as they change from time to time.
EQUAL EMPLOYMENT OPPORTUNITY
We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It's talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.
Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.
We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
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Date Posted
04/13/2024
Views
7
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