Director of Market Insights

SimilarWeb • Burlington

Company

SimilarWeb

Location

Burlington

Type

Full Time

Job Description

Similarweb is the leading digital intelligence platform used by over 4000 global customers. Our wide range of solutions power the digital strategies of companies like Google, eBay, and Adidas.

We help our customers succeed in today’s digital world by giving them access to data-driven insights, competitive benchmarks, strategic analysis, and more.  

In 2021, we went public on the New York Stock Exchange, and we haven’t stopped growing since!  

We’re looking for a Director of Market Insights to lead a team that will generate research and insights content that will influence Fortune 500 executives in retail, manufacturing, financial services, tech and media on how to digitally transform their business, powered by Similarweb data. 

This role will report to the SVP, Product Marketing & Markets. The ideal candidate excels in a fast-paced organization while delivering high quality deliverables. This is an excellent opportunity for an experienced research or insights leader seeking to join a high-performing mission-driven team.

What You Will Do:

  • Oversee the global insights and content strategy for our market research audience.
  • Lead research design, analysis, and shed light on behaviors and trends to tell compelling, data-driven stories to unlock Similarweb’s value
  • Generate research methodologies that create a Similarweb branded approach to developing insights content for key market research topics like consumer behavior, digital performance, digital strategy, and more - focusing on the CPG, Retail, and Financial Services industries 
  • Develop a deep understanding of market research and marketing leaders’ priorities and challenges to derive consumer and market insights that prompt action
  • Stay abreast of emerging trends and evaluate their significance, as well as incorporate areas of client interest revealed by professional services colleagues
  • Partner with Advisory Services, Client Services, Marketing, and Product to identify key business questions that can be answered through Market Insights
  • Find, evaluate, and collate relevant information and data from across the industry and customer landscape
  • Evangelize and influence internal marketing partners to incorporate and emphasize your research in client-facing events and relevant programs
  • Design, analyze, and interpret data that provide clear and actionable insights and recommendations throughout the content creation lifecycle
  • Utilize Data Visualization to illustrate your findings
  • Create annual Market Insights plans and manage the execution of work on-time
  • Lead the Market Insights team to ensure insights needs are met across the organization, and ensure a high level of rigor, quality, and objectivity 

Team Leadership

  • Manage 2 to 3 direct reports
  • Oversee training, coaching, and performance management, developing skills and research acumen
  • Ensure team effectiveness, efficiency, knowledge sharing, and engagement 

This is the perfect job for someone who:

  • Brings at least five years of prior research experience, preferability with a digital intelligence market research vendor company
  • Has at least two years  of people management experience
  • Loves utilizing qualitative and quantitative research methodologies and working in market research, data analytics, digital intelligence, and creating industry reports
  • Exhibits strong analytical skills, with an ability to synthesize complex information from multiple sources Intellectually curious, data-savvy, and data-driven with strong attention to detail and accuracy
  • Strong interpersonal skills (ability to navigate complex organization structures and influence accordingly to succeed)
  • Highly motivated, self-directed, and thrives in a managerial role managing a team of insights leaders
  • Collaborative and solution-minded with the ability to manage multiple projects simultaneously
  • Excellent verbal and written communications skills

*All Similarweb offices work in a hybrid model (3 days in the office, 2 days at home), so you can enjoy the flexibility of working from home with the benefits of building face to face connections with fellow Similarwebbers*

Why you’ll love being a Similarwebber:

You’ll actually love the product you work with: Our customers aren’t our only raving fans. When we asked our employees why they chose to come work at Similarweb, 99% of them said “the product.” Imagine how exciting your job is when you get to work with the most powerful digital intelligence platform in the world.

You’ll find a home for your big ideas:  We encourage an open dialogue and empower employees to bring their ideas to the table. You’ll find the resources you need to take initiative and create meaningful change within the organization. 

We offer competitive perks & benefits: We take your well-being seriously, and offer competitive compensation packages to all employees. We also put a strong emphasis on community, with regular team outings and happy hours.

You can grow your career in any direction you choose: Interested in becoming a VP or want to transition into a different department? Whether it’s Career Week, personalized coaching, or our ongoing learning solutions, you’ll find all the tools and opportunities you need to develop your career right here.

Diversity isn’t just a buzzword: People want to work in a place where they can be themselves. We strive to create a workplace that is reflective of the communities we serve, where everyone is empowered to bring their full, authentic selves to work. We are committed to inclusivity across race, gender, ethnicity, culture, sexual orientation, age, religion, spirituality, identity and experience. We believe our culture of equality and mutual respect also helps us better understand and serve our customers in a world that is becoming more global, more diverse, and more digital every day.

We will handle your application and information related to your application in accordance with the Applicant Privacy Policy available here, as applicable: https://www.similarweb.com/corp/legal/applicant-privacy-policies/

Please note: We’re unable to sponsor employment visas at this time.

#LI-SS #LI-Hybrid

 
Apply Now

Date Posted

05/12/2023

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