Education Product Marketing, Marketing Messaging and Assets Manager (Communications)

Summary

Posted: Jan 9, 2025

Role Number:200584078

Imagine how you could inspire learning around the world. At Apple, we believe that all learners deserve experiences that spark curiosity, creativity, and confidence. By creating innovative tools and resources, we empower educators to unlock the unique genius in every learner redefining how the world learns and grows! Today, Apple technology enables educators to foster engaging, personalized learning experiences. Join us and play a vital role in shaping the future of education by designing solutions that help students and educators make meaningful, lasting impacts in their communities and beyond. Apple's Worldwide Education Product Marketing team is seeking a Marketing Messaging and Assets Manager (Communications) that is a passionate storyteller to bring their deep expertise in crafting messaging and developing creative content to Apple. You'll combine creative thinking with impactful execution - resulting in consistency of tone and style across the Apple Education brand. While strategic in approach, obsessing over the detail is the key to success.

Description

Work closely and collaboratively with the Product Marketing team to craft marketing messaging and assets that drive awareness and create demand for Apple products in education. Own the development of education product marketing assets for the K-12 and Higher Education audience, such as Keynotes, PDFs, web, direct messaging and social media assets. Develop and deliver effective communications that convey a clear understanding of the unique needs of different audiences. - Write original messaging and content copy for a range of marketing and communications materials. - Respond to cross-functional creative briefs to development impactful messaging and the supporting creative content and resources. - Understands internal and external stakeholder requirements, expectations, and needs; able to prioritize multiple projects in a dynamic environment. - Copy edit and project manage the development of marketing assets. - Excellent interpersonal skills, including the ability to present ideas to stakeholders. - Provide a strategic point of view on customer communications. - Stay current on the appropriate style guidelines and brand voice for consistent messaging.

Minimum Qualifications

• A portfolio of work showcasing writing samples is required.
• 7+ professional writing experience in a marketing messaging, communications, journalism or public relations, high-tech industry.
• Experience in marketing and development of messaging/communications across multiple channels and platforms, including brand communications.
• Bachelor's degree.

Preferred Qualifications

• Excellent storytelling, creative writing, presentation, and communication skills.
• Strong attention to detail, extremely high standards of quality, and an exceptional problem-solver.
• The ability to work within brand guidelines while innovating creatively.
• Project-management and copy editing skills with superb attention to detail and deadlines.
• Resourceful, adaptable, and results-oriented with high energy and positive attitude.
• Self-motivated, goal-oriented individual with the ability to work effectively with cross-functional teams and thrive in a dynamic, fast-paced environment.
• The ideal candidate will be motivated, dynamic, creative, and adept at interpreting and communicating complex ideas in ways that are simple to understand, while telling a compelling story.
• Experience in education marketing and/or the education market preferred.

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $143,900 and $216,900, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

More

• Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.