Manager, Campaign & Channel Marketing (On-Site Hooksett, NH)

Do you want to be at the forefront of telling the Merchants Fleet story to the world? We're looking for a passionate and results-driven Manager, Campaign & Channel Marketing to play a key role in our marketing team. 

At Merchants Fleet, we are committed to driving business, gaining attention, and elevating brand equity across all channels. As a leading provider of fleet management solutions, we are passionate about delivering impactful stories and messages to our current and future clients. 

Key Responsibilities: 

• Lead a high-performing marketing team to deliver exceptional results. 
• Strong knowledge of content strategy for B2B.  
• Ability to manage budgets and provide on budget programs.  
• Ability to lead and motivate marketing team members to be high performing content developers.  
• Strong interpersonal skills and ability to interact with various management levels across the organization.   
• Strong content writing skills   
• Exceptional verbal and written skills are required with a wide range of levels up to and including “C” level personnel  
• Ability to work with SME’s and distill technical insights into marketing messages  
• Proactively identify content gaps and opportunities and engage resources to create needed content  
• Ability to lead content related projects, ensuring timeline/project plan is met and communicating with SMEs as needed  
• Ability to maximize content through internal and external channels  
• Excellent time management skills and ability to manage multiple projects   
• Develop and execute marketing campaigns leveraging internal and external resources. 
• Contribute to the development of various marketing materials, including webpages, social media content, emails, newsletters, infographics, blogs, and videos. 
• Collaborate with sales teams to develop effective lead lists and email campaigns. 
• Manage agencies and partners to execute marketing programs effectively. 

Skills Required: 

• Strong knowledge of content strategy for B2B.  
• Ability to manage budgets and provide on budget programs.  
• Ability to lead and motivate marketing team members to be high performing content developers.  
• Strong interpersonal skills and ability to interact with various management levels across the organization.   
• Strong content writing skills   
• Exceptional verbal and written skills are required with a wide range of levels up to and including “C” level personnel  
• Ability to work with SME’s and distill technical insights into marketing messages  
• Proactively identify content gaps and opportunities and engage resources to create needed content  
• Ability to lead content related projects, ensuring timeline/project plan is met and communicating with SMEs as needed  
• Ability to maximize content through internal and external channels  
• Excellent time management skills and ability to manage multiple projects

Experience Required: 

• 7+ years of experience in B2B marketing/content/campaign management. 
• 5+ years of experience in B2B digital marketing. 
• Experience working with various levels of management and subject matter experts. 
• Experience in project management and meeting publishing deadlines. 
• Proficiency in Word, Excel, and PowerPoint. 

Preferred Experience: 

• Experience with project management software, Wrike preferred. 
• Knowledge of SEO, marketing analytics, or basic HTML/web publishing. 
• Familiarity with Adobe InDesign, Illustrator, Photoshop. 
• Proficiency in social media applications and metrics.  

Education: 

• Bachelor’s degree in Marketing, Communications, English, or relevant field; or equivalent experience. 

Learn More about the Sales and Marketing Team - merchantsfleet.com/join-the-sales-team/ 

Connect With Me on LinkedIn to learn more - linkedin.com/in/chipclarke 

The Company 

You're invigorated by team collaboration and a fast-paced work environment. Opportunities for growth motivate you to always bring your A-game. You’re tired of being told “no” when you think of ways to improve, innovate, and do things better.

There’s a place for people like you. Welcome to Merchants Fleet.

We’ve been around for more than 60 years, but we’re the fastest growing fleet management company in North America. The fleet industry is behind every delivered package, the summertime memories kids make on their way to camp, and the heavy-duty trucks and vans that keep the lights on. That’s a lot of responsibility, and why we want our employees to always be at their best.

Everything at Merchants Fleet is fueled by our entrepreneurial spirit, including:

• Leadership who truly lead and engage with employees   
• Real career paths and the tools you need to grow and develop  
• A work environment that’s encouraging and collaborative

We know employees won’t stay if they’re not happy, which is why we provide a great benefits package on top of our award-winning work environment. In fact, we’ve just made the “Great Companies to Work For in NH” list for the eighth year in a row and have a 88% employee satisfaction score (higher than the national average of 57%).

So, what are you waiting for? See why a career with Merchants Fleet is the best decision your future self has ever made.  

We are so fortunate to have an in-house team of Talent Acquisition Specialists who do an exceptional job meeting all of the needs of our business. For this reason, we do not have a need for external recruiting support.

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