Marketing Data Specialist

1-800-FLOWERS.COM, INC. Greater Boston Area

Company

1-800-FLOWERS.COM, INC.

Location

Greater Boston Area

Type

Full Time

Job Description

Brand

Description

The Marketing Data Specialist is primarily responsible for the execution and support of circulation processes within the Customer Marketing division. This position will be accountable for the timely execution of data processing to meet the mailing dates for each direct mail campaign and will be expected to fully manage projects/areas of expertise. In addition to working with direct mail data and managing project timelines, this position is responsible for coordinating all appropriate data requirements with internal departments and third-party vendors. Successful candidate will possess strong organizational and multi-tasking skills.

Major responsibilities of the position are listed below. Other duties, assignments and specific projects may be assigned at the discretion of management. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Name/address standardization, hygiene, and manipulation of marketing campaign data
  • Create documentation and mailing instructions for internal and external partners
  • Create and execute routine triggered mailing programs
  • Execute data transfers
  • Validate vendor mailing simulations, proofs, and inkjet specs on all mail pieces prior to printing
  • Create and manage unique identification and tracking numbers used in the mailing process for tracking mailing performance
  • Update various databases with refreshed data such as circulation records, National Change of Address information, mailability score, business address indicators, mailing costs, and various other data elements
  • Assist customer service with customer issues regarding mailings and customer contact preferences
  • Create and execute ad hoc data queries and analyses
  • Ability to work with minimal supervision, be detail and result-oriented, maintain a high level of accuracy and integrity, and have excellent time management skills.
  • Other job duties as assigned.

Requirements

  • Bachelor's Degree in Information Technology, Economics, Marketing, Statistics, Mathematics, or a Behavior Science field preferred.
  • 1-3+ experience with business intelligence query tools such as SAS, especially SAS Enterprise Guide, is required.
  • 1-3+ years' experience working with Snowflake data platform is preferred.
  • 1-3+ years' experience in database marketing, direct mail, marketing analytics, programming, database administration, or application support is preferred.
  • Experience in database administration, data hygiene, and data management fields is preferred.
  • Experience working with a multi-channel, multi-brand direct mail company a plus
  • Must have intermediate MS Excel skills.
  • Ability to work flexible shifts and days of the week including holidays.

INDCH

About Us

About Harry David®

Since 1934, Harry David has been America's premier choice in gourmet food gifting. Headquartered in Southern Oregon, Harry David owns and operates 20 different orchards, spread over 100 square miles, featuring fresh yearly crops of handpicked delicious fruit, including peaches, Bosc pears and the iconic Royal Riviera® pears. Harry David offers a wide variety of options for everyday sharing and entertaining, including Moose Munch® premium popcorn, Wolferman's Bakery®, Cushman's® and Stock Yards® branded products. Harry David is part of the 1-800-FLOWERS.COM, Inc. family of brands. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.

Our Commitment to Diversity

At 1-800-FLOWERS.COM, Inc., we seek to inspire more human expression, connection, and celebration -- for everyone. This means fostering a culture of inclusion where our team members, customers, and partners feel respected, valued, and empowered. We believe that embracing diversity, and celebrating the uniqueness of every individual, makes us a better company.

Date Posted

07/07/2024

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