Marketing Operations Data Analyst

Glow Networks Peninsula

Company

Glow Networks

Location

Peninsula

Type

Full Time

Job Description

Role : Marketing Operations Data Analyst

Work hours: PST

Hire type : Contract

Responsibilities:

? Develop clear and concise data definitions, sources, and uses for Campaign and Solutions Strategists.

? Maintain comprehensive documentation of data sources, definitions, and audience options and provide searchable release notes and updates to keep users informed and up-to-date.

? Collaborate with strategy and data teams to identify valuable audience options and continuously improve and educate on audience menu options.

? Oversee data investigations and create audiences using data enablement tools and send pipelines of data to 3rd party marketing tools.

? Partner with stakeholders to define requirements, establish priorities, and mitigate risks to project deliverables.

? Educate and provide guidance to business stakeholders on how best to harness available data in support of business needs, make recommendations, and provide alternatives to meet business needs.

? Develop a deep understanding of our Small Business customer data set, including Intuit's business data about our customers, user-entered data, and 3rd party data. Qualifications:

Requirements

? Bachelor's degree in computer science, Information Technology, or related field.

? 3+ years of marketing operations experience.

? Strong SQL skills.

? Experience with Customer Data Platforms (CDPs).

? Strong data discovery and data orchestration background.

? Excellent communication and collaboration skills with both technical and non-technical functions.

? Detail-oriented with the ability to manage multiple projects simultaneously.

? Strong problem-solving and analytical skills.

? Experience with marketing automation tools such as Eloqua, Braze, Adobe Experience Platform a plus.

? Ability to work independently and as part of a team

Date Posted

08/16/2024

Views

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