Marketing Specialist

Cummins Pune, India

Company

Cummins

Location

Pune, India

Type

Full Time

Job Description

DESCRIPTION

Key Responsibilities:

  • Meeting Data Center Customers : Capture market trends and requirements by meeting with Data Center customers.
  • Customer Issue Resolution : Understand Data Center customer issues and collaborate with internal teams to develop solutions.
  • Monthly Reporting : Prepare and submit monthly reports on Data Center business to all stakeholders.
  • Database Maintenance : Maintain a database on order bookings and shipment data.
  • MIS Reporting : Provide monthly MIS reports for the Data Center segment.
  • Marketing Plan Development : Help develop marketing plans by preparing basic market research and pricing analyses. Present data to the manager for discussion and interpretation.
  • Marketing Communication Plans : Work with leaders to develop marketing communication plans and prepare drafts of marketing communications.
  • Project Management Support : Provide project management support and communicate plans, deadlines, and achievements to project team members.
  • Value Package Introduction : Learn the role of marketing on Value Package Introduction project teams as an observer and support other marketing team members with assigned responsibilities.
  • Global Brand Strategy : Learn the global brand strategy and how to align work products to that strategy.
  • Marketing and Sales Systems : Learn about relevant marketing and sales systems and processes; collect customer satisfaction data to present to the manager for discussion and interpretation.
  • Channel Support : Learn relevant channels to support marketing activities.
  • Collaboration : Team with and collaborate across regions and business units.
  • Continuous Improvement : Participate in continuous improvement activities.

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RESPONSIBILITIES

Skills and Competencies:

  • Communicates Effectively : Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.
  • Customer Focus : Building strong customer relationships and delivering customer-centric solutions.
  • Plans and Aligns : Planning and prioritizing work to meet commitments aligned with organizational goals.
  • Resourcefulness : Securing and deploying resources effectively and efficiently.
  • Channel Awareness : Explains and contextualizes industry structure, dynamics, and path to market to advance organizational goals.
  • Market Analysis : Researches information using meaningful and valid sources and data to expand knowledge of markets; analyzes findings by connecting dots and identifying trends to create a coherent image of the market; summarizes relevant insights by condensing, prioritizing, and translating how these impact the business.
  • Marketing Plan Management : Develops marketing mix recommendations based on the 4 P's (Product, Price, Promotion, and Placement) to meet customer needs and achieve business objectives; guides and influences cross-functional implementation and creates a framework to evaluate market responses and business performance.
  • Translating Relevant Market Data : Collects and categorizes customer voices and market information by leveraging appropriate research tools and techniques; analyzes research findings to identify opportunities to deliver customer solutions.
  • Values Differences : Recognizing the value that different perspectives and cultures bring to an organization.

Qualifications:

  • Education :
  • College, university, or equivalent degree in Marketing, Sales, Business Administration, or a related subject required.
  • Licenses/Certifications : This position may require licensing for compliance with export controls or sanctions regulations.

QUALIFICATIONS

Experience:

  • Minimal relevant work experience required.
  • Knowledge of and experience using the four P's of marketing (Product, Price, Promotion, and Placement) preferred.
  • Key Account Management experience
  • Customer facing experience
  • Knowledge of Power BI and MS Office

Job Marketing

Organization Cummins Inc.

Role Category Hybrid

Job Type Exempt - Experienced

ReqID 2407607

Relocation Package No

Apply Now

Date Posted

12/21/2024

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