Marketing Specialist

Work Schedule
Standard (Mon-Fri)

Environmental Conditions
Office

Job Description

• Job Title: Marketing Specialist
• Division: Laboratory Chemicals Division (LCD)
• Work Location: Suseo, Seoul

What will you do?

• Implement marketing programs and expand customer touchpoint targeting segments that drive demand generation, pipeline health, and new contacts in these segments including the development go-to-market strategy for new product launches (NPIs).
• Understand customer buying behaviors on our eCommerce sites and draw insight and recommendations for business expansion via digital channel
• Digital marketing planning & execution in collaboration with the product marketing team and defining & developing a digital strategy through a detailed assessment of related market
• Improve and optimize digital marketing process and efficiency based on the insights from analysis on end-to-end customer experience.
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
• Digital Marketing (SEO/SEM/E-blast, Social Media, DisplayAD) with good understanding of digital platform to develop marketing programs to generate demands
• Development of collaborative relationships with internal and external partners (Collaboration with cross divisions)
• Increase Brand Awareness & related marketing activities and implement marketing projects with Sales Teams.

How will you get there?

• Bachelor's degree in marketing, e-commerce, or digital marketing-related fields (Master's degree preferred)
• Minimum 5 years of marketing experience in a related industry (Healthcare or Electronics or Chemistry/Analytics or Pharm/Bio industry or e-commerce industry)
• Solid digital capability and some experience in using digital marketing and social media to drive demand

Knowledge, Skills, Abilities

• High level of familiarity and competence in computer use; specifically, the Microsoft Office suite of applications.
• Preferably in the knowledge of research products and applications, actual working laboratory experience, or understanding of customer requirements in research products
• Fluent English and excellent interpersonal skills
• Highly self-motivated with the ability to handle and prioritize multiple projects as a great teammate
• Ability to plan, implement, and measure with a strong vitality to get results.

Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. As one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued.

Apply today! http://jobs.thermofisher.com

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.