Performance Growth Manager

JuiceMedia.AI is the newest brand to our portfolio and here's the squeeze. Juice is an emerging outcome focused, omni-channel customer acquisition platform. We are a team built of our media traders, data scientists, engineers, product experts and growth marketers helping customers connect to their target audiences with a multi-solution product.
We are headquartered in Los Angeles and we are continuing to grow our team. If you are interested in joining an organization with a start-up mentality, but the scale of a large enterprise- Juice is for you!
Job Summary
Juice Media is a recognized innovator in the "branded performance" advertising landscape through the creation of market leading strategies, cutting-edge ad tech, deep analytic thinking, world class media capabilities, and proven depth across omnichannel media strategies and platforms.
Responsibilities

• Develop and execute user acquisition strategies to drive app downloads and engagement across multiple channels including social media, search engines, and in-app advertising.
• Manage and optimize mobile advertising campaigns on platforms such as Facebook, Google Ads, Apple Search Ads, and other networks.
• Analyze campaign performance data to identify trends, insights, and opportunities for growth.
• Develop and implement comprehensive SEO strategies to improve organic search visibility and drive web traffic.
• Conduct keyword research and analysis to identify high-impact opportunities for content optimization.
• Perform regular SEO audits and recommend changes to website architecture, content, linking, and other factors to improve SEO positions.
• Track, report, and analyze website analytics and SEO performance metrics.
• Monitor market trends and competitor strategies to stay ahead of industry developments.

Qualifications

• 8+ years of experience in digital marketing, with a focus on mobile user acquisition and SEO
• Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree is a plus
• Proven experience in mobile user acquisition, with a strong track record of driving app growth through paid and organic channels
• In-depth knowledge of digital advertising platforms and tools such as Facebook Ads Manager, Google Ads, and Apple Search Ads
• Expertise in SEO best practices, tools, and techniques, including keyword research, on-page optimization, and link building
• Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
• Proficiency with web analytics tools such as Google Analytics, SEMrush, Ahrefs, or similar
• Excellent project management skills with the ability to manage multiple campaigns and initiatives simultaneously
• Proven success in managing and optimizing mobile ad campaigns and improving organic search rankings
• Certification in Google Ads, Facebook Blueprint, or other relevant digital marketing certifications is a plus
• Experience with mobile app analytics tools such as Appsflyer, Adjust, or similar is preferred
• Knowledge of HTML, CSS, and basic web development principles is a plus

We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $102,816.00 - $168,912.00 / year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
Nearest Major Market: Los Angeles