Senior Account Manager, Public Relations - Agribusiness

Barkley • York ON

Company

Barkley

Location

York ON

Type

Full Time

Job Description

Barkley PR believes that modern consumers are guided and inspired by trusted sources. We believe brands win with stakeholders when they lead with purpose inside their organizations and share relevant stories that build and protect their reputations. From sustainability and culture to marketing ideas and actions, we create integrated ideas and communication strategies that bring a brand's purpose to life. We are searching for someone who is passionate about learning, excited about working on a variety of communications issues and can translate that passion into storytelling. We desire detailed-oriented team members who believe in collaboration and client service.Responsibilities:
  • Builds and maintains productive client relationships, including serving as a day-to-day contact
  • Monitors news and other published content relevant to clients to assess news opportunities, reputational risks, etc. 
  • Collaborates on media relations strategies and story angles
  • Helps create and maintain targeted media lists
  • Helps research and identify potential social influencers 
  • Communicates with media and influencers to cultivate relationships
  • Builds and maintains relationships with key media and influencers                  
  • Conceptualizes, writes and distributes content for clients including thought leadership, podcasts, awards, blogs, guest columns, op-eds, technical pieces and other long-form content
  • Contributes to client planning 
  • Utilizes media and influencer monitoring and research tools 
Qualifications:
  • Bachelor’s degree or equivalent industry experience required
  • Minimum of three or more years of related experience and/or training
  • Experience working in corporate agribusiness and/or support agribusiness clients at an agency
  • Excellent communication and persuasion skills, both written and oral
  • Ability to work autonomously, lead projects and work on a team collaboratively
  • Impeccable attention to detail and stellar organizational skills
  • Creative problem solver with strong critical thinking skills to manage the unknown and plan ahead
  • Media relations experience, including pitching national, regional, local and trade news media and securing interviews and coverage for clients
At Barkley, the health and safety of our partners is our number one priority.
  • As part of our pre-employment process, all offers of employment (including temporary and contractors) are contingent upon candidates providing proof of vaccination against Covid-19. Individuals seeking accommodation due to a disability/medical reason or sincerely held religious beliefs/practices that prevent vaccination against Covid-19 may request an exemption and participate in our interactive review process.
Barkley’s Commitment to Diversity & Inclusion
  • We believe being radically diverse and inclusive is the key to becoming one of the world’s great creative idea companies. By embracing everything that makes our partners who they are and what makes them unique to the world around them, we create the conditions and capacity to help creative, original thinking thrive. 
  • Barkley is committed to Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals, supported by a formal DEI+B program, Employee Resource Groups, Director of Diversity leadership and agency commitment to The Brand Lab. 
Apply Now

Date Posted

12/07/2022

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