Senior Adobe Campaign Developer
Company
EPAM Systems
Location
Chennai, India
Type
Full Time
Job Description
EPAM is a leading global provider of digital platform engineering and development services. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse community that will help you discover your fullest potential.
We are seeking a Senior Adobe Campaign Developer to join our digital marketing team. The ideal candidate will bring extensive experience in Adobe Campaign Standard, leveraging its capabilities to develop and manage advanced marketing campaigns that drive substantial business results.
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Responsibilities
- Execute marketing strategies to align with organizational goals
- Design and build complex marketing campaigns using Adobe Campaign Standard, including custom resources, real-time events, workflows, content blocks, fragments, and typology rules
- Guarantee the quality and precision of customer data to ensure effective targeting
- Implement automation processes for efficient campaign operation
- Enhance customer engagement using dynamic content and personalization techniques
- Carry out A/B tests, analyze campaign performance, and optimize based on findings
- Produce reports and provide insights based on campaign data to inform marketing decisions
- 5+ years of experience in Digital Marketing specializing in Adobe Campaign Standard
- Solid understanding of Adobe Campaign Standard use cases and best practices
- Proficiency in managing detailed campaign setups in Adobe Campaign
- Capability to maintain high data quality for targeting and personalization
- Experience with HTML, CSS, and JavaScript
- Familiarity with Rest API services for integration with upstream and downstream systems
- Skills in conducting A/B testing and campaign optimization
- Background in generating and interpreting reports to make data-driven recommendations
- Opportunity to work on technical challenges that may impact across geographies
- Vast opportunities for self-development: online university, knowledge sharing opportunities globally, learning opportunities through external certifications
- Opportunity to share your ideas on international platforms
- Sponsored Tech Talks & Hackathons
- Unlimited access to LinkedIn learning solutions
- Possibility to relocate to any EPAM office for short and long-term projects
- Focused individual development
- Benefit package:
- Health benefits
- Retirement benefits
- Paid time off
- Flexible benefits
- Forums to explore beyond work passion (CSR, photography, painting, sports, etc.)
Date Posted
01/12/2025
Views
0
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