Senior Creative Copywriter
Company
Entrata
Location
Provo, UT
Type
Full Time
Job Description
Entrata creates software to help property owners and managers do their jobs more effectively. We are proud of our brand and are invested in protecting its impact both with our clients and within our industry, but also with our employees and community.
As a creative team, we create campaigns and experiences that delight and inform our clients. In addition, we work hard to infuse Entrata’s unique and fun personality into our company culture and the Entrata brand. If you’re a natural storyteller who specializes in engaging headlines, irresistible calls to action, and compelling short and long-form scripts we want you on our team!
Entrata’s Creative department is seeking a Senior Creative Copywriter based in our Lehi, UT location. As part of the Marketing and Creative team, you will effectively carry your visions from concept to execution, collaboratively creating strategic content that connects with and persuades a variety of diverse audiences.
Under the direction of Entrata’s Creative Director, a Creative Copywriter will contribute to the success of the company by ensuring the Entrata brand stays strong and consistent across all collateral the company distributes.
Responsibilities will include:
- Lead the development and establish an authentic and human voice to complex, technology-centered content.
- Strategize, concept and execute campaigns that exemplify Entrata’s brand.
- Create and direct strategic content that connects with and persuades an identified audience.
- Edit and re-draft copy as necessary.
- Create content for a variety of mediums (digital, print, video, etc.) and applications (wayfinding, in-product copy, short and long-form scripts, etc.)
- Concept and deliver finished campaigns that align with stakeholder priorities and direction.
- Apply principles of storytelling to craft narratives that connect with the target audience.
- Partner in conceptual collaboration with creative professionals to marry top line copy with an overall visual experience.
- Foster strong collaborative relationships with art directors, designers, product managers, and leadership.
- Serve as a trusted consultant for language and usage rules, ensuring consistency and appropriateness across all communications..
- Keep up with trends, talent, competitive advertising, and target mindset.
- Bridge the gap between the creative team and other teams/departments across the company by encouraging communication and collaboration.
- Assist Entrata’s Creative Director with high-stakes projects and important meetings.
- Support and advise the Creative Director on high-stakes projects and in critical meetings, contributing strategic insights and leadership to drive key initiatives forward.
Minimum Qualifications:
- Flawless spelling and grammar
- An eye for the smallest of details
- Ability to create original, strategic, and persuasive copy
- Excellent time and project management - ability to meet deadlines and budgets
- Strategic approach to creative brainstorming
- Equally comfortable working as a team and independently
- Ability to collaboratively guide vision from concept to execution
- Flexible and responsive - responds quickly and positively to stakeholder feedback
- 5-8 years of agency or in-house experience
- Experience creating copy for technology-related B2B clientsÂ
- Experience writing for enterprise-level brands. Including (but not limited to copy for websites, campaigns, and video advertising)
- Experience establishing, approving, and training on brand guidelines for external contractors and partners
Preferred Qualifications:
- 4-year college degree in relevant field
#LI-Hybrid
Date Posted
08/20/2024
Views
3
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