Senior Social Media Manager
Company
Scribd
Location
USA
Type
Full Time
Job Description
- Support developing and implementing comprehensive social media strategy, ensuring alignment with brand objectives and audience targets, on the B2B and B2C sides of our business. Brainstorm new, unique ideas and direction for social content and marketing campaigns.
- Manage social media calendar & ensure alignment across team and consistency in GTM strategies. Develop GTM calendars for all key brand activations, product launches, author launches, new releases and other business needs.
- Concept, develop, produce and edit engaging content that resonates with our audiences, staying ahead of trends and features to ensure relevancy. Able to create content individually, source and brief other creators for content, and partner with our internal creative team.
- Oversee day-to-day management of all channels including content scheduling, monitoring, engagement.
- Implement strategies to engage with and grow our community, ensuring an integrated approach across channels. Oversee community manager, supporting them in responding to comments, collaborating with creators, participating in relevant trends
- Partner with paid teams on influencer management and key partnership ideation.Ā Ā
- Provide regular reports on performance across social platforms and campaigns, building out insights and learnings to be shared across the organization. Develop a framework for measurement that allows for diagnostic metrics and working towards higher level KPIs
- 5+ years of experience successfully managing social media for an established brand or at a social-first agency
- A passion for books, content and the written / spoken word in cultureĀ
- Expert knowledge of consumer-focused entertainment-based platforms - Instagram, TikTok, YouTube - and more industry-focused platforms - LinkedIn, Facebook,X.
- Proven knowledge of third party social media platforms such as Sprout Social, Planoly, Later etc
- Content creation experience such as video creation and editing, photo editing, etc for use on socialĀ
- Connected to creators and experienced in working with influencers across tiers and audience sizesĀ Ā
- Experience working cross functionally across teams in a fast-moving environmentĀ
- Able to manage contributors and 1-2 directs across channels

Date Posted
05/16/2024
Views
38
Similar Jobs
Events Marketing Specialist - Finalsite
Views in the last 30 days - 0
Finalsite a leading community relationship management platform for K12 schools is seeking a highly organized and detailoriented Events Marketing Speci...
View DetailsGroup Product Manager - Demand Generation - HubSpot
Views in the last 30 days - 0
HubSpot is seeking a Group Product Manager for Demand Management to lead the vision and strategy of the internalfacing product group The role involves...
View DetailsNational Strategic Channel Director - Vonage
Views in the last 30 days - 0
Vonage a leading provider of UCaaS and CCaaS is seeking a National Strategic Channel Director to develop and expand channel partnerships drive revenue...
View DetailsMobile Engineering Manager - Mobile Retention - Dropbox
Views in the last 30 days - 0
Dropbox is seeking a Mobile Engineering Manager to lead a team of iOS and Android engineers working on the Dropbox apps The role involves managing cri...
View DetailsCommercial Account Executive - Mid Market - MariaDB plc
Views in the last 30 days - 0
MariaDB is a leading database for modern application development used by 75 of the Fortune 500 and billions of people daily The company is seeking a C...
View DetailsAccount Manager - SMB - Syndigo
Views in the last 30 days - 0
The Syndigo Account Manager SMB role involves managing client relationships creating strategies and ensuring value delivery The individual will work c...
View Details