Social Media Manager

ABOUT DSC:

In 2011, we didn't just disrupt the entire shaving industry; we revolutionized it, shattering conventions with a viral video sensation that became the gold standard for humor in advertising. Our trailblazing direct-to-consumer model didn’t just pave new paths—it bulldozed age old industry giants, minting us as a force to be reckoned with.

Dollar Shave Club crafted not just products, but experiences. We made shaving not suck by cutting out all the unnecessary BS that's been upsold to guys for decades. We continued to make great f**king blades and also became the geniuses behind tons of dude-centric products like Ball Spray, offering solutions to problems men didn't know they needed.

Today we continue to expand our international grooming arsenal, and hold fast to the disruptive DNA and irreverent humor that catapulted us to fame. Our global expansion and presence in tens of thousands of retail stores are testaments to our commitment to make the hairy globe a little smoother.

Stop wasting time not working for us and come join the club!

ROLE SUMMARY:

As the Social Media Manager, you will play a critical role in developing and executing a creative and strategic social media presence across all social media outlets that showcases the unique identity of the Dollar Shave Club brand and establishes a strong connection with our community. You will be responsible for creating and executing strategies and content across all social platforms, with KPIs across brand awareness, engagement, and growth.

RESPONSIBILITIES:

• Strategy & Positioning: Lead developing and implementing comprehensive social media strategy, ensuring alignment with brand objectives and audience targets. Brainstorm new, unique ideas and direction for social content and marketing campaigns.
• Calendar Management: Manage social media calendar & ensure alignment across team and consistency in GTM strategies. Develop GTM calendars for all key brand activations, product launches, and base business needs.
• Content Creation: Concept, develop, produce and edit engaging content that resonates with our audience, staying ahead of trends and features to ensure relevancy. Bring authenticity, wit, humor, relatability, confidence, enthusiasm, joy and a unique perspective to our on-camera presence! Source and brief other creators for content as needed or partner with internal creative team.  The main focus of this role will be on organic content but we would also love someone who can collaborate on paid creative and influencer briefs.
• Platform Management: Oversee day-to-day management of all channels including content scheduling, monitoring, engagement
• Community Engagement: Implement strategies to engage with and grow our community, ensuring an integrated approach across channels. Foster social community, responding to comments, collaborating with creators, participating in relevant trends
• Influencer & Partnerships: Partner with teams on influencer management and key partnership ideation as they align with rest of GTM plan. Note influencer management experience is not directly required but a plus as we are still developing how this will play a role in our entire marketing mix
• Reporting & Analytics: Provide regular reports on performance across platforms and campaigns including engagement, reach and ROI etc.
• Communication & Collaboration: Strong communication skills with the ability to work cross-functionally and manage multiple projects and stakeholders including but not limited to internal creative team, e-commerce, product team and entire marketing department.

REQUIREMENTS:

• Bachelor’s Degree or equivalent
• 3-5+ years of experience successfully managing social media for an established brand
• Expert knowledge in Instagram, TikTok, Facebook etc.
• Experience in content creation and community management. 
• Experience using third party social media platforms such as Sprout Social, Planoly, Later etc
• Excellent writing, editing, and proofreading skills, with meticulous attention to detail and the ability to adapt writing styles to suit our brand's voice and tone.
• Ability to meet deadlines and post social media accounts in real time, with little need for oversight
• Experience working cross functionally with Marketing teams a plus(Influencer, PR, Performance, Creative, eComm, etc)
• Content creation experience such as video creation and editing, photo editing, etc
• Managed social media accounts (Instagram and TikTok) 
• Experience with influencer marketing highly preferred but not required

POSITION TYPE:
This is a full-time exempt position.
WORK ENVIRONMENT:
This position has the option to be hybrid, often working in our HQ office located in Marina Del Rey, or remote.

SALARY:
$70,000-$90,000 + Bonus

Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identification, national origin, disability, or protected veteran status.
Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing: [email protected]
Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.
Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
Thank you for considering a career with Dollar Shave Club 

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