Social Media Specialist
Company
GoTo Group
Location
Other US Location
Type
Full Time
Job Description
About the Role
If you’re looking to be a part of an agile, dynamic, fun, data-driven team and an opportunity to sharpen your social media marketing skills, look no further. As our Social Media Specialist, you'll take the wheel in managing one of Gojek’s social media page. You'll lay out the social media content, strategy, and execution to ensure excellent delivery. Crunching the data to gather insights for the next action improvements. Working closely with other stakeholder from brand marketing, product, corporate affair to customer services to support their need through social media realm. You'll be the social media person who responsible to any necessities and measuring the impact of these results to OKR.
What Will You Do
- Be the person in charge to create social media campaign and content; from observing trends and references, brainstorming, planning to execution (including schedule and post)
- Develop social media campaigns strategies collaborate with other stakeholders
- Create KOL strategy collaborate with stakeholders and third parties
- Utilizing social media tools to analyze social media campaign, content, and KOL to gather insight and action plan
- Collaborate with brand marketing to deliver/support marketing needs
What Will You Need
- At least 3-5 years related work experience from an advertising agency or start-up
- Strong writing, editing, and proof-reading skills
- Ability to communicate ideas clearly; a strong analytical, data-driven mindset
- Broad knowledge of social media landscape, platforms, and technologies
- Have interest in digital platforms, particularly in social media, and a willingness to learn more about this digital space
- Strong team player with a proactive attitude and a creative/innovative mind to collaborate with multiple stakeholders
- Strong analytical abilities to read, interpret, and utilize data, and to come up with actionable points for optimization and/or experimentation
- Robust and detail-oriented to handle multiple works
About the Team
Our Social Media team known as GoSocial team is a part of the Brand Marketing team, which is divided to Social Media Strategy and Social Media Operations. As social media specialist based in Jakarta, Indonesia, we are in charge to create remarkable campaign, engaging content to spread awareness about our brand. We specialize in consulting several stakeholders in all things related social media realm, including planning and executing all social media campaign and content.
Having a vision to strengthen brand positioning and reputation, we act as the source of insight to guide our branding and marketing decisions. Currently, our team has been busy working on crafting social media campaign campaigns that are more focused around the inclusion of data and updated digital campaign best practices. One of our favorite campaign was Bu Sisca gantung panci.
We are consist of a fun, passionate, curious, agile individual who like to share shitpost, easy online game, Netflix recommendations, and of course our inexplicably amazing Spotify playlist. We do work hard and play hard, and believe it or not, we actually enjoy each other’s company!
Date Posted
07/01/2024
Views
4
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