Sr. Director, Digital Ad Operations

Advance Local Other US Location

Company

Advance Local

Location

Other US Location

Type

Full Time

Job Description

Job Description

Sr. Director, Digital Ad Operations

As the Sr. Director, Ad Operations for Advance Local, you will lead a local market ad operations team in all aspects of digital strategy execution, optimization and workflow. You will ensure achievement of KPI's and support best-in-class production innovation and local market revenue goals. Additionally, you will execute targeted top client campaigns and assist with client calls to ensure retention and growth.

What you'll be doing:

  • Provide full oversight of local market digital ad fulfillment.
  • Manage staff of Analyst and Sr. Analyst and Directors in our largest sized markets, providing training and development opportunities for current and existing processes and holding them accountable for KPI's and continuous process improvement.
  • Support staff in the full digital fulfillment process, from pre-sale strategy, to client calls to post sale processes.
  • Personally handle full execution of the highest, top tier digital campaigns (5-10 max).
  • Distribute workload of campaigns between local staff and enterprise Ad Ops staff.
  • Maintain direct (weekly) communication with Solutions Directors and oversight on Virtual Support campaigns they are managing for the local market.
  • Conduct weekly 1:1s with staff for QA and to provide oversight on campaigns.
  • Intercede on an "as needed" basis on potential Tier 1 client calls requiring more technical and strategic insight to help progress a revenue deal or maintain 85% retention levels.
  • Collaborate with Sales, Creative and Marketing Leaders.
  • Collaborate with peers for knowledge sharing solution best practices and market/regional innovations.
  • Monitor KPIs on an ongoing basis and make adjustments as appropriate to ensure success of the team.

Our ideal candidate will have the following:

  • Bachelor's degree preferred, or equivalent combination of training and experience
  • Minimum 8 years' experience in advertising process management, including 5 years' experience managing teams
  • Expertise in complex digital strategy, platform execution and optimization techniques
  • Demonstrated understanding of Ad Operations processes with proven experience and success in leading change management
  • Demonstrated leadership in process improvements and customer satisfaction
  • Proven expertise in successfully handling the most complex and largest digital campaigns
  • Ability to develop and train staff to excellence
  • Ability to work virtually and collaboratively with multiple stakeholders/groups
  • Ability to interpret data and make recommendations based on analytical findings

Additional Information

Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, flexible spending accounts, fertility assistance, a substantial 401k plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

NJ Advance Media is a company positioned for the future. We embrace the rapidly evolving digital landscape and are committed to developing new solutions across current and emerging media to help advertisers grow their businesses. In addition to flexible advertising opportunities with powerful media vehicles that we represent, we offer custom digital solutions from web and mobile site development, to a sophisticated array of search and social media optimization and targeted display solutions to reach audiences on all platforms.

Our focus is on developing a real-time approach to reporting news, sports and entertainment content for consumption across all platforms and devices throughout New Jersey and Easton, PA. On nj.com and lehighvalleylive.com, we ensure the communities we serve have 24/7 access to the news and information that's most relevant locally, regionally and beyond. Our quality journalism and in-depth coverage is provided locally in The Star-Ledger, The Hunterdon County Democrat, The Suburban News, The Times of Trenton, South Jersey Times and The Express-Times.

NJ Advance Media is a part of Advance Local Media, one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 58+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit www.advancelocal.com.

Advance Local Media is committed to creating a diverse environment and is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status or any other category protected under federal, state or local law.

Date Posted

04/17/2023

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