Sr. Director, Marketing

Feld Entertainment • Other US Location

Company

Feld Entertainment

Location

Other US Location

Type

Full Time

Job Description

Feld Entertainment® is the worldwide leader in producing and presenting live touring family entertainment experiences that bring people together and uplift the human spirit. Properties include Ringling Bros. and Barnum & Bailey, Monster Jam®, Monster Energy Supercross, Disney On Ice, Marvel Universe LIVE!, Jurassic World Live Tour, Kawasaki and Spin Master. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 80 countries and on six continents. Visit feldentertainment.com for more information.

Essential Job Functions

  • Oversee the sponsorship strategy and coordination of sponsorship benefits in the APAC region.
  • Assist in identifying potential business opportunities throughout the region to determine optimal opportunities for Feld touring shows.
  • Build and maintain a close relationship with the local ticketing, media, creative, and sponsorship agencies in Australia in order to obtain/maintain information on local practices, sales channels, and norms in the industry.
  • Lead the social media strategy and execution in Australia and SE Asia.
  • Establish a marketing plan for each engagement in Australia and New Zealand and facilitate and monitor the execution.
  • Lead the overall marketing strategy and execution for the SE Asia region.
  • Coordinate and monitor the press events, character appearances, and promotions for engagements in Australia and New Zealand.
  • Hold Marketing Meetings with promoters/partners in SE Asia. Include a discussion on brand integrity, PR standards, on-site standards, Sponsorship standards, Brand and Feld Approval Process.
  • Work closely with Feld Consumer Products, local promoters, Brand, and venues to limit restrictions on Feld sales while maximizing benefits for sponsors/partners for each assigned engagement.
  • Obtain approvals for all promotional activities, the identity of each sponsor/partner affiliated with the show, and all artwork related to marketing, promotion, and sponsorship for each engagement. Ensure compliance with brand guidelines.
  • Work closely with Feld Entertainment Show Operations teams and with promoter/partners/venues to review double check and facilitate operations needs for the touring units in Australia and SE Asia (i.e. schedules, visas, work permits, hotel bookings, and transportation).
  • Report on a weekly basis the progress of each market. Also, at the conclusion of each engagement, provide an Instant City Recap and develop a comprehensive Post Engagement Report for future improvements.
  • Attend conferences and events to speak for Feld Entertainment.
  • Accept all other relevant job duties as assigned by the Supervisor.

Job Requirements

  • College degree preferred.
  • 10 years of professional experience in live entertainment since graduation. Prior experience with Ticketek or Ticketmaster ticketing systems is a plus.
  • Exceptional organizational and relationship management skills.
  • Self-motivated ability to multi-task and to be flexible as priorities change.
  • Ability and willingness to travel within China and internationally.
  • Proficient in MS Word, MS Excel, PowerPoint, and Adobe software.

Given the touring nature of Feld Entertainment’s business, COVID vaccination is strongly encouraged for successful candidates.


International Touring Personnel

To the extent international touring personnel are visiting a jurisdiction that requires vaccination, proof of vaccination in accordance with the relevant international law should be submitted directly to either the Tour Manager or to Human Resources at least six weeks prior to the start of the tour. The Company will maintain all information regarding vaccination status as confidential in accordance with applicable laws. The Company cannot guarantee employment for any Associate who is unable to satisfy foreign entry requirements.


Mitigation Guidelines for touring employees will remain in effect until further notice as do applicable venue, local, state and/or international requirements, rules, regulations and/or laws, if any.


Equal Opportunity Employer

Feld Entertainment is proud to be an Equal Opportunity Employer and a Drug Free Workplace. We are committed to providing an inclusive environment for our employees, customers, and partners worldwide. We celebrate diversity and encourage our profoundly talented workforce to express themselves proudly. Our successful business model requires different perspectives and voices so that we can create the incredible live shows we put on. Come join us and help us light up the world.



Apply Now

Date Posted

04/08/2024

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