Sr. Director, Partner Marketing

SHOULD YOU ACCEPT THIS CHALLENGE...

Pure Storage is looking for a proven, creative, high-energy leader of Global Partner Marketing. This individual will report to our VP of Field and Partner Marketing and is responsible for architecting and executing Pure’s multi-faceted strategic partner marketing goals, which support best-in-class growth for Pure and its channel partners. 

Pure is a 100% channel sales organization. Aligning Pure’s vision, strategy, and go-to-market programs with our channel partners, this leadership role will be core to Pure’s continued growth as we increase our focus on delivering data storage and management -as-a-Service to Enterprise and Commercial customers.

Pure’s Global Partner Marketing leader will empower our channel partner network to become a true force multiplier. 

The right candidate will possess a deep understanding of:

• Enterprise marketing
• Channel strategy, programs, and demand generation
• Service providers
• Global systems integrators

What will you do?  

• Lead the channel partner marketing strategy and execution for VARs, distributors, and service providers, including to, with, and through global channel marketing campaigns and field channel marketing plans and results
• In partnership with Pure’s Global System Integrator Account Managers, develop and execute strategic go-to-market plans with top GSI and MSP partners, including to and through solution messaging, GSI enablement strategies, internal and external communications, awareness building, and demand generation
• Advise and align with Pure’s Partner Sales leader on marketing strategies and campaigns that support driving in quarter and out quarter pipeline; lead and support the internal strategy, planning, communications, and timely execution of partner marketing campaigns and initiatives
• Elevate and execute on a scalable and metrics-based MDF strategy. Manage corresponding budget, including alignment with Partner Sales on investment prioritization, proof of performance, and ROI
• Ensure Pure’s Partner Portal provides our wide range of partners with the content and enablement they need to support and promote Pure’s products and solutions to their customers and audiences
• Drive strategy and execution for Pure-led partner forums, including the annual Global Partner Forum conference and Partner Marketing Advisory Council; co-lead the Partner Advisory Council with Partner Sales
• Lead, mentor, and motivate a high-performance team through understanding company objectives and aligning competencies, effective recruitment, performance management, employee development, and efficient communications that drive positive employee engagement

WHAT YOU WILL BRING TO THIS ROLE...

Results Orientation: 

• Ability to identify and meet ambitious performance benchmarks to further elevate Pure’s channel partner relationships
• Proven ability to efficiently utilize partner marketing tools and campaigns with clearly defined sales objectives and visibility into ROI measurements (partner engagement and satisfaction, program effectiveness, and partner relationship management)
• Track record of creating high-impact and innovative marketing programs with clear messaging as well as excellent business skills and a strong grounding in data and analytics
• Ability to identify scaled marketing methods to land key messages and drive adoption of Pure’s marketing campaigns and programs

Influencing Skills: 

• Must possess the executive presence, credibility, and tenacity to successfully influence, build, and maintain strong relationships with a diverse set of internal partners, including the product and solutions marketing teams, sales, channels, legal, and finance
• Ability to collaborate with peers on overall Pure marketing strategy, including campaigns, brand, company positioning, investment decisions, and talent considerations
• Must demonstrate personal flexibility to adapt and compromise when necessary, while actively contributing new innovative thinking to the broader Marketing and Partner Sales organizations

Team Leadership: 

• Demonstrated ability to lead through inclusion and building and mentoring a high-caliber team
• Ability to identify and fill any talent gaps and mentor and develop team members to cultivate a robust talent pipeline
• Demonstrated capability to inspire and earn the respect of the Global Partner Marketing team with the interpersonal skills required to provide effective feedback, both positive and negative 
• Hands-on marketing leader who involves the Global Partner Marketing team actively in establishing benchmarks, strategies for success, and a consistent standard of excellence

Requirements Education, Certification, Training, and Experience)

• 10+ years of experience in channel partner marketing; 5-7 years experience leading a channel partner marketing team
• BA/BS required - MBA a plus 
• Proven experience creating and building differentiated relationships and marketing engagement with technology, channel, and GSI partners
• Demonstrated thought leadership, strategic insight, and clear communications (written and verbal) 
• Experience managing and measuring effectiveness of MDF spend
• Strategic thinker and great storyteller with executive presence and the ability to communicate a compelling vision, values, and strategy for partner success
• Proven conflict management skills and history of building 'win-win' partnerships
• Proven success in developing and motivating a globally dispersed team

The annual base salary range is: $214,000 – $342,000]. Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations. 

This role may be eligible for incentive pay and/or equity. 

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events - check out purebenefits.com for more information. 

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