Sr. SEO Specialist

Job Details

Job Location

Veracity Insurance Solutions. LLC - Pleasant Grove, UT

Remote Type

Optional Work from Home

Salary Range

$80,000.00 - $10,000.00 Salary/year

Description

Sr. SEO Specialist

The Sr. SEO Specialist drives the bus when it comes to organic strategy. And to complete the bus driver analogy, if the average SEO specialist is Otto from The Simpsons, we're looking for a Ms. Frizzle and her Magic School Bus to drive our organic search efforts. What does that mean? It means you're up for an exciting, even career-building chance to grab a young & hungry SEO team by the horns and turn it into something magical. Reporting to & supported by the Digital Marketing Manager, you'll have oodles of autonomy leading our quest to own organic rankings.

You'll have 3 other humble, hungry, and smart SEO specialists looking to you for guidance and direction in taking the SERPs by storm. In addition to mentoring others as Master Splinter of the SEO team, you'll also be assigned your own group of web pages to work your SEO ninjutsu on. And to top it off, you're a supporting player in content marketing, design, partnerships, and other marketing activities. In short, your influence is vast, and you'll have big chances to shine. In case you were wondering, yes - that's opportunity knocking. Better answer it.

About Veracity Insurance

Penicillin changed medicine. The Beatles changed music. And Veracity Insurance Solutions is changing insurance (hey, we can't all be doctors and musicians). What GEICO did for home and auto insurance - well, we're doing that for the world of business insurance.

In a nutshell, we make small business insurance simple, affordable, and buyable online without always talking to an agent. We're growing FAST, and we want you to be a part of it.

What's In It For You

We all need to get paid, and the budgeted range for this position is $80K-$100K DOE.

Veracity also offers 160 hours of PTO (sick or vacation) plus 2 floating holidays per year, a 401(k) with a company match plan, health/dental/vision plans, free mental health resources, and more. We also do regular team activities, lunches, and genuinely enjoy time with each other.

Of course, nothing compares to being part of explosive growth, impacting that growth personally, and working with some truly remarkable people. See what they say about working at Veracity: https://www.youtube.com/watch?v=EFeOlVg3YLg

A Day in the Life of the Sr. SEO Specialist

If you prefer a Groundhog Day job, respawning the same level/tasks each day, this job isn't for you. Each day is a little different for the Sr. SEO Specialist, it's never boring, and it'll require agility to respond to the evolving world of SEO (thanks, Google!).

That said, a "typical" day might include link building, website audits, keyword research, link building, helping to develop/execute content strategy, page layout/design reviews, link building, competitor analysis, consulting on site speed & technical best practices, reporting, collaborating with other teams, and did we mention link building?

And as the senior leader on the team, you'll have ample opportunity to engage in collective problem-solving, flex your mentoring muscle, and help the other members of the team level up.

What You Need to Succeed

You obviously know the h*ck out of search engine optimization. If you eat, drink, and sleep organic search, bring what you know about successful SEO campaigns, and infuse that knowledge into our products, you'll succeed.

Since you're a search engine marketer, your project management muscles are awesome, so flex 'em. Your flair for data analysis and using numbers as a success guide are also key.

Speaking of numbers, tracking KPIs and analyzing outcomes to say what worked and what didn't will definitely come in handy. We'll fail on the way to success, so learning and adapting are great traits.

You're good at taking into account past outcomes, future forecasts, market research, building business cases, project plans, and SMART goals that improve organic rankings.

Above all, you're humble, hungry, smart, and proactive. And if you're that, you're one of us.

Work Schedule

No surprises here, the expectation is a 40-hour workweek. Since you have a life outside of work, there's flexibility when it comes to in-and-out times. You'll work with your manager on a schedule that fits your lifestyle and the team.

This position can be remote, in-office, or blended (remote and in-office). You'll also work that out with your manager. Just know we're flexible.

How to Apply

Submit your application through our website or the job board you found this posting on. An initial one-on-one interview will be conducted followed by either in-person or remote video interviews with the rest of the hiring team, and a final decision after that. Since this role can be remote, a relocation allowance isn't currently available.

Requirements

• 5+ years of experience in roles directly managing SEO strategy & execution
• Proven (and shareable, if you don't mind) results running organic campaigns during your 5+ years of experience
• The ability to develop a true strategy
• Proficiency with Google Analytics and Google Search Console
• Working knowledge of various marketing tools (e.g Moz, SEMRush, Ahrefs, etc.)
• Strong project management skills
• Extensive experience with content strategy development and management, either directly or in a consultative/collaborative role
• Tangible experiences with building links, running technical audits, consulting on the creation of content that ranks, reporting results to stakeholders, and creating SEO strategies from scratch
• Experience working in WordPress
• Willingness to understand the world of insurance and insurance marketing
• A humble, hungry, smart, and proactive attitude

Preferred Skills and Experience

• Previous experience managing people, either directly or indirectly
• Solid Excel/Google Sheets skills
• Experience with data visualization tools, such as Looker Studio or Databox