Sr. Marketing Manager (emphasis on Content/Product Marketing)

Sr. Marketing Manager (emphasis on Content/Product Marketing)

Full-Time (Note if position is full-time or otherwise)

Austin, TX - 4 days per week in our Central Austin office, Fridays remote

Please note, we do not offer C2C or C2H employment and are unable to sponsor visas for this position. 

About Scorability:

Scorability is passionate about improving college athletics recruiting by making it more efficient, transparent, and honest. Coaches at every level in every sport can use our world-class software to efficiently identify, engage, and recruit the best players for their program. Prospective student athletes benefit from a more direct and transparent recruiting process, avoiding unnecessary effort and wasted money. 

This is an incredible opportunity to join an exciting, mission-driven company led by experienced founders and executives who have created multiple billion-dollar start-ups.  

Our Philosophies:

To assist your evaluation of Scorability as a place to work, we want to give you a glimpse into what makes a candidate a great potential fit.

Our employees:

• Embrace uncertainty while trusting in an established process guided by experienced leaders.
• Maintain a positive outlook even when challenged, always treating everyone with respect and kindness.
• Don’t complain, but rather offer solutions to problems they identify.
• Appreciate the value of in-office collaboration M-Th (Friday is flexible).
• Set aside ego and pride of authorship in favor of collaboration.
• Hope to learn, get better, and have fun while working hard.
• Place service to our customers and our shared goals above all else.
• Get excited about the inherent risks of a startup company in which you have equity.
• Understand that hard work and success will lead to great rewards!

The Role: 

We are seeking a talented and experienced Sr. Marketing Manager to join our team with a strong background in content creation across all areas of the marketing funnel and sales cycle from email campaigns, one pagers, customers stories, website, social, blogs and everything in between. In this pivotal role and first marketing brand focused hire, you will be responsible for developing and executing our content strategy across platforms and mediums to enhance brand awareness, engage our audience, and drive business growth while supporting a wide variety of marketing initiatives including events, customer interviews and other key deliverables. You will craft compelling content, manage delivery schedules, and support a wide variety of marketing activities to help establish, uplift and solidify the Scorability brand.

Collaborating closely with the marketing, sales and customer success team, you will ensure our content and overall marketing strategy aligns with and supports company objectives. This is a great role for you if you’re a marketing enthusiast who possesses excellent content creation abilities, solid communication skills, a maniacal attention to detail, and an appetite to join a fast-growing startup at the early stages with a jack or jill-of-all-trades mindset as part of a foundational marketing team. 

What you’ll do:

• Assist in the development and implementation of a comprehensive content strategy to enhance brand visibility and engagement across all areas of the marketing and sales funnel (including traditional content creation, product marketing content, etc)
• Create and curate compelling and shareable content for various needs, including email marketing, one-pagers, website copy, customer onboarding collateral, social, blog posts, customer stories and more. 
• Own the planning and execution of conferences and other brand activation events with the support of design and other team members with a willingness to attend events and advocate for the brand with prospective customers. 
• Collaborate with cross-functional teams to align content and marketing goals with objectives, goals and needs.
• Effectively partner with prospective and existing customers as needed to share stories, support the closing of deals, and interview for case studies and testimonials. 
• Oversee the company’s social media strategy and accounts.
• Conduct regular analysis of brand engagement and performance and proactively engage with leadership to offer findings and recommendations. 
• Support a variety of comprehensive marketing activities as the business needs, with a willingness to jump in and help wherever needed as we build the function from the ground up.

Experience we’re seeking:

• Bachelor's degree in Marketing, Communications, or a related field—or equivalent experience.
• Proven experience (5+ years) in Marketing (Marketing Manager, Content Marketing, Product Marketing, Marketing Generalist or similar) required, with experience in an early-stage startup preferred.
• Strong understanding of content marketing best practices with the ability to share a diverse portfolio of content creation examples. 
• Proficiency in Marketing CRM and content management tools.
• Excellent written and verbal communication skills, with a flair for creating engaging and shareable content.
• Exceptional attention to detail and the ability to maintain brand consistency and voice across all channels, mediums, and platforms. 
• Creative thinking and the ability to work effectively with design resources to bring campaigns and programs to life.
• Relationship building expert with a comfort level engaging with a variety of internal and external stakeholders.
• Ability to clearly articulate how previous success has been tracked and measured over time. 
• Hands-on, roll-up-your-sleeves experience with the ability and desire to grow into a leadership role over time.

Perks & Benefits:

• Competitive base salary + company-wide bonus program
• Stock options: become a shareholder and participate in the value we create together 
• Unlimited PTO + holidays off for a good quality of life
• Health benefits: Medical, Dental, and Vision — 100% paid for employees
• Giving back: opportunities to serve through our Community Service Program

Scorability will never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. We invite all qualified applicants to apply for our open positions.